Sam Joly
Game and Rich Media Developer
Popmpeii - Ashes to Ashes - Promotional iPhone Game
Popmpeii - Ashes to Ashes - Promotional iPhone Game
Role: Game Design and Unity3D/C# Game Development
In this iPhone game, players take control of Mount Vesuvius during the eruption that destroys Pompeii. The idea of playing a volcano was hard to sell at first until I created a prototype to explain the gameplay and it's unique perspective. Because of the tight deadline my goal was to create a simple game taking advantage of one of Unity's best features - the physical simulation. I designed and developed the game to make it fun without losing the dramatic vocabulary of this destructive situation, including features such as tremors, a rain of ashes, fire, smoke and chain destruction.
Link: itunes.apple.com
Game Trailer: vimeo.com
Robocop - Promotional Third Person Shooter Game
Robocop - Promotional Third Person Shooter Game
Role: Game Design and Unity3D/C# Game Development
Developed for the 2014 remake of Robocop, this third person shooter game uses Unity 3D and C#. Users play the role of Robocop and fight against endless hordes of cyborgs, drones and the ED-209 enforcement droid. I was responsible for defining the scope of the game based on the budget and time allocated to the project. In order to make the game attractive to beginners as well as hard core gamers, I organized the game's difficulty so that it would unfold exponentially. I developed and coded the game's mechanics including the game's rules, character control, and the enemy's artificial intelligence. In addition, I participated in creating the game's visual and audio experience, including aspects such as special effects with light, reflections, particles, scorch marks, smoke, as well as dynamic sounds effects and music that react to user performance to create dramatic fighting experiences. Finally, I optimized the game to dynamically change the level of graphic complexity depending on players' computer hardware.
GestureRecognition
3D Gesture Recognition Prototype - R&D
Role: Unity3D/C# Development
Responsible for creating a prototype using 3D gesture recognition with a specific multi-sensor camera. I defined the library of gestures recognized by the application, created animated feedback when actions were triggered by the user's movements to create an intuitive experience, and ensured the responsiveness of the interactions.
This Is The End - Promotional Platform Game
This Is The End - Promotional Platform Game
Role: Game Design and Unity3D/C# Game Development
Hollywood Hellfire, a new platform-style game developed for the film This Is the End, used Unity 3D and C#. Users play the role of Seth Rogen or Jay Baruche who make their way through an apocalyptic Hollywood as they search for James Franco's house (and ultimately find salvation). I was responsible for creating the prototype for the game, for developing code for the game's mechanics, and for creating some of the visual effects such as light effects, the fire rain, earthquakes, smoke, meteor showers, and the light beams from the sky.
Link: thisistheend.com
Game Trailer: vimeo.com
Articles: giantfreakinrobot.com, imdb.com
Awards:
keyArtAward
Winner of The Hollywood Reporter's 2013 Key ArtAwards; Bronze Award in the Digital category (keyartaward.com).
3DViewer
Digital Sugar Baby - 3D Viewer
Role: JavaScript Development
On the occasion of Kara Walker's monumental sculpture Sugar Baby, installed at the former Domino Sugar factory in Williamsburg, Brooklyn, Creativetime created a digital version of the sculpture that evolved on a weekly basis throughout the sculpture's exhibition. The digital version begins with a 3D model of the sculpture. Each angle from which a viewer might regard the model is connected to a feed of photos taken from the same angle, by visitors to the exhibition. I was responsible for creating the 3D viewer/ turntable application and updating the images for each week. The final product works smoothly on desktops with mouse navigation as well as on mobile devices (tablets and smart phones) with touch screens.
Growups2Pinball
Grown Ups 2 - Promotional Pinball Game
Role: Game Design, Unity3D/C# and Flash/AS3 Development
This pinball game was developed for the film Grown Ups 2 using Unity and Flash. The result is a classic arcade game that reintroduces iconic elements from the movie - key landscape features, for example, and memorable quotes from the movie's actors. I was responsible for creating this game: I designed the game board with attention to movement dynamics, and defined the possible trajectories and point systems. I also developed the physicality of the ball and the reaction of the board including propulsions, light and sound effects, and integrating 3D elements using Unity and C#. I used Flash to create the user interface and establish communication between Unity and Flash components.
Game Trailer: vimeo.com
videoPlus
Video Plus - Video Player for Interactive Trailers
Role: Flash/AS3 Development
Video Plus is a Flash-based interactive player for movie trailers that invites the user to discover exclusive movie-related content. I was responsible for creating an easily customized and expandable application to meet different movie title and marketing needs. I also created the content for the movies Looper and Django Unchained including elements such as directors' quotes, 3D props, photos, videos and animated excerpts from comic books. Since then, the player has been used for various movies including This Is the End, The Mortal Instruments, and Elysium.
The Smurfs
The Smurfs and The Smurfs 2 - International Web Sites for both Movies
Role: Flash/AS3 Development
Websites for both movies invite viewers to take on the role of Clumsy Smurf as he makes his way through New York and Paris. Along the way, viewers meet other members of the Smurf family and share a Smurf's-eye-view of the challenges of navigating The Big Apple and The City of Light. Working closely with art directors and designers, I was responsible for developing both sites, including perspective illusion, navigation, the character’s interaction with the site, and integration of videos, photos, downloads, and games.
Link: smurfhappens.com
Awards:
pixelAward fwaAward fwaAward
Winner of the 2011 Pixel Awards competition in the Movies category (pixelawards.com).
Winner of the FWA (Favourite Website Awards) Site of the Day award on September 1 2011 (thefwa.com).
Official Honoree in the Movie and Film category of the 16th Annual Webby Awards (webbyawards.com).
The Smurfs
The Adventures of Tintin - International Website for Movie
Role: Flash/AS3 Development
This website situates users within an interactive airplane cockpit allowing them to follow the famous reporter’s adventures, and discover the movie’s locations and characters. I was responsible for developing the prototype for the airplane’s navigation system, and for managing multiple videos and animated sequences while maintaining optimal performance. My team and I created the web pages with the goal of exciting user curiosity through rich media content such images, videos, character and location information, and audio – including commentary from filmmakers Steven Spielberg and Peter Jackson.
Awards:
fwaAward
Winner of the FWA (Favourite Website Awards) Site of the Day award on January 3, 2012 (thefwa.com).
Articles: "How We Build" .net magazine issue 229, July 2012 (netmagazine.com).
21jumpstreet_busted
21 Jump Street - Busted - Promotional Driving Game
Role: Flash/AS3 Development
This vertical scrolling action/driving game gives users the opportunity to join the secret Jump Street police unit and dismantled a dangerous drug ring. I developed and animated this retro style arcade game using Flash and AS3, creating a dynamic map generation system and defining the vehicle’s interaction with various obstacles such as slowing down after a pothole, 360 degree turns on an oil slick, and the explosion of the vehicle. The game is spiced with interstitial videos and actor pop-ups reacting to user performance, and concludes with a classic car chase and showdown.
district-9
District 9 - Community Watch - Viral Campaign Website
Role: Flash/AS3 Development
This website was part of a guerilla marketing campaign for the movie District 9, in which posters, billboards, bus benches and bus signage all displayed a phone number to be used to report suspicious activity by non-humans. I was responsible for developing a Flash website that displayed phone calls received during the campaign. The website, which recreated the heavy atmosphere and social tension that characterized the movie, featured an interactive map where users could choose a location and listen to selected calls while watching visualizations of the sound waveforms generated by callers’ voices.
Awards:
keyArtAward
Part of the “District 9” marketing campaign which won the “Best Integrated Marketing Campaign” award during The Hollywood Reporter's 39th annual Key Art Awards (movieviral.com).
theMakeBelievePhotoProject
Sony Make.Believe - Photo Project - Promotional Gallery for Photo Contest
Role: Flash/AS3 and Alternativa3D Development
This Flash photo gallery displays photo submissions for the Sony Make.Believe photo contest. I was responsible for conceptualizing and developing a gallery that could handle an unlimited number of photos. The final product gives users the ability to navigate through an infinite 3D wall of “zoomable” photos that can be turned in order to display descriptions, and shared on Facebook. I also created a smart loading system that prioritized increasing the site’s reactivity to users’ actions. I chose the Flash 3D engine Alternativa3D to create the graphic interface.
machete
Machete - International Website for Movie
Role: Flash/AS3 Development and After Effect
The official international Flash website for the movie Machete allows users to reconnect with the outrageous characters of Robert Rodriguez's brutal revenge story, and discover more classic content as well, such as videos, photos, and downloads. I was responsible for developing a strong but “grimy” site that reflected the style of this action film. I created some of the video pieces, and I integrated exclusive content developed in-house such as popup animated characters from the film, custom video transitions, and actor pages featuring hot spots with special content.
eat-pray-love-mosaic
Eat Pray Love - Promotional Gallery/Mosaic (“Real-Time” Fan Photo Mosaic)
Role: Flash/AS3 Development
This fan-based interactive photo mosaic gives users the ability to participate in the campaign for Eat Pray Love, the movie. I created an action script based application that analyzed the dominant color of submitted pictures, and placed them with the closest color match on the main image. The goal was to radically streamline the updating process so that the only human action necessary, after submission, was to verify that submitted pictures were appropriate to the movie audience. The efficiency of this system allowed the mosaic to be updated several times per day. I was responsible for back end engineering as well as front end logic, creating the algorithm that handled the color matching function, and creating the user interface for the mosaic itself.
thisisit
This Is It - Promotional Gallery/Mosaic (Post-submission Fan Photo Mosaic)
Role: Flash/AS3 Development and Mosaic Creator
To celebrate the life and work of Michael Jackson, the King of Pop, a site was created to give fans worldwide the opportunity to participate in Jackson's This is It photo mosaic by submitting photos of themselves. After the submission period concluded, I created the second part of the project, the mosaic itself, as well as the graphic interface that gave users the ability to navigate through the 66,000 photos that constituted the mosaic, and to read and share information about the project with other fans around the world via social networks. Since then, several mosaics have been made from the same development foundation, including the 007 Mosaic, SPARKLE’s tribute to Whitney Houston, and the One Direction: This Is Us mosaic
zombieland
Zombieland - Official Website
Flash/AS3 HTML and Javascript Development
For the comedy film Zombieland, I was responsible for developing a Flash site that also served as a portal to other sites such as Facebook and Twitter which were essential to the marketing campaign. This allowed users to discover the movie via different websites without leaving the official website; it also ensured that essential movie information such as the title treatment, opening date, key art, and navigation were always available. I mixed Flash, HTML and JavaScript in order to ensure that the animated Flash components were always available while navigating throughout the site’s different HTML pages.
eat-pray-love-mosaic
Cadillac Records - Official Website
Role: Flash/AS3 Development
For the marketing campaign for the musical biopic Cadillac Records, I was responsible for developing a Flash website focused on the characters within the story, as well as the actors who played them. In partnership with the designer, we created a site with a strong graphic personality and a fluid navigational system that guided users to discover the story’s synopsis, biographies of both the actors and the characters they played, photos, videos and links to social media pages. The design is liquid in order to adapt to the users’ screen size, and in addition, rhythms from the official soundtrack, emitted by a music player, permeate users’ experience.
eat-pray-love-mosaic
Extraordinary Measures - Official Website
Role: Flash/AS3 and Papervision3D Development
As part of the marketing campaign for the medical drama Extraordinary Measures, I was asked to develop a Flash site where people could share inspirational messages. Drawing from the motion design of the trailer as well as the motion of planets within the solar system, I created a 3D universe-like environment using the Flash 3D engine Papervision3D. Stars and other bright entities moving in half-random, half-gravitational orbits carry messages created and submitted by users. In addition to submitting new messages, users can also explore the message universe by selecting a star – inspired, perhaps, by its size, color or motion – and discover the words that it transports. Users can also look for messages using a keyword search or another more traditional search field. The result is an experience, at once surreal and familiar, where inspiration can come from – and to – anyone in a simplify way, like looking for inspiration in a starry sky.